and ServiceElements International Offer Online Organizational Resource Management Training for Flight Departments
Posted: 10/21/2014

FOR IMMEDIATE RELEASE and ServiceElements International Offer Online Organizational Resource Management Training for Flight Departments

Orlando, 21 October 2014 – and ServiceElements International Inc. announced today the release of their comprehensive online course for flight departments, titled Organizational Resource Management (ORM) – Aircraft Operations: Going from Great to Exceptional to Indispensable.

Organizational Resource Management is similar to Crew Resource Management (CRM) and Maintenance Resource Management (MRM). ORM is designed to help optimize the existing resources of flight operations and provide tools to improve value. It also provides insight into gaining greater efficiencies in a business aviation setting. ORM training is highly relevant for all crew members, administrative staff, maintenance personnel, schedulers and dispatchers, and other individuals who interact regularly with customers, users, and clients.

Scott Macpherson, President of, stated: “We are pleased to introduce this unique program with ServiceElements. currently offers over 60 unique safety training topics for the business aviation audience, including human factors topics and occupational health and safety. We are delighted to announce the release of a course that teaches flight departments how to increase efficiency and value by focusing on service. It has been our pleasure to work with ServiceElements, the leading company in this field.”

Bob Hobbi, President of ServiceElements International, stated: “We are proud to be partnering with, one of the premiere online training providers for aerospace and aviation. Ever since ServiceElements’ inception twelve years ago, people in the industry have been asking us for easier and more convenient ways to access our workshops and training. We have listened to our customers and have produced a one of a kind program addressing new and additional frontiers for increasing value for aircraft users and operators by helping people improve and enhance their own performance.”

ORM – Aircraft Operations is available now for purchase from and ServiceElements as part of a subscription program or as a stand-alone topic. Representatives from and ServiceElements will be available at’s booth (#3876) at the 2014 NBAA Business Aviation Convention & Exhibition from October 21-23.

ServiceElements International Inc. ( is an organizational development company focusing on behavioural and interpersonal advancement. SEI works with organizations from all corners of the industry to help elevate the power of excellent service within companies as well as their individual divisions, departments, and other organizational teams. SEI has more than 12 years of experience within the industry and has helped many of their customers realign and improve customer service. ServiceElements has composed and designed a variety of methods to work with people to help them achieve higher performance levels while having fun at work. SEI utilizes customized workshops, coaching, webinars, and now online training. (, founded in 2005, provides business aviation flight departments around the globe with a single, online source for customized safety training.’s comprehensive training is developed by industry-leading Subject Matter Experts and delivered via 15-minute lessons throughout the year, ensuring that all regulatory and currency requirements are met.