Our People

The ServiceElements team has individuals from many different cultures and backgrounds. Together, we have decades of hands-on experience in providing industry leading solutions in customer service.

Christopher R. Crum
Facilitator and Strategist

“For more than 25 years, Chris has been passionate about providing outstanding customer service for numerous organizations in the business aviation industry,” said ServiceElements President Bob Hobbi. “In more than one assignment Chris has led his organization to quickly double its sales by focusing on its service. We are fortunate to have another person with this caliber of expertise joining our team.”

Most recently, he was president and chief executive officer of Royal Jet Group, LLC, an international charter and aviation services company based in Abu Dhabi, UAE. While in the Middle East, Crum was a founding board member of the Middle East Business Aviation Association (MEBAA) and primary sponsor of the first MEBA conference.

Crum also was president and chief operating officer of the Stevens Aviation FBO chain and vice president/general manager of Garrett Aviation. While with Allied Signal Engines, now Honeywell, Crum spearheaded the creation and delivery of a division-wide customer service training program and, while living in Germany, he revamped and directed their service and support organization in Europe, Africa and the Middle East.

Crum has been a military officer and has an MBA degree from Arizona State University.